Programmatic Marketing

adQrk is a fully managed Programmatic Media Buying Self-Serve Platform connecting Advertisers, Publishers & Affiliates where online advertising services across web, mobile and apps. We have adopted Programmatic Advertising that brings results from AD campaigns real live feedback based on engagement actions taken by the targeted audience.

Programmatic buying and selling of digital advertising inventory, including real-time bidding (RTB) has been growing over the past couple of years and has the potential to transform how we buy and sell ad inventory.

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Programmatic ad buying is an automated media buying using technology to automate the process of buying and selling online advertisements. The purchase of digital media takes place via automatic and direct inventory access.

Media Buying Automation allows to minimize the process of interacting with individual sales teams and each advertising network. Also, eliminates middlemen from the ad buying process and there by saves a lot of time and money. Thus programmatic media buying means lower costs and higher efficiency.

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Programmatic Marketing or DSP Advertising Advantages:

Cost Effective: Its proven that Programmatic Marketing gives better ROI as you will have user data beforehand and chances of conversion is higher.

Effective Buying: Programmatic buying reduce a lot of manual approach and cut down the unnecessary middlemen from the ad buying process. There is no negotiation on pricing, positioning in buying ads which saves a lot of time and money.

Highly Targeted: Programmatic buying enables advertisers to target the right audience in the right environment.

Faster and Smarter: Programmatic buying helps connect advertisers with audience faster and smarter on any device and on any channel in milliseconds.

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